Isagenix Review – USA TODAY
The article in USA Today was about direct sales, A.K.A – Network Marketing or MLM and believe it or not it did not classify Direct Sales as a scam. It starts off by telling the true story of an extruck driver who was searching for a job. “While he searched for another job, Lapp began working alongside his wife, Lynne, in a business based in their Temecula home, selling nutritional supplements made by the direct-sales company Isagenix. Nearly two years later and with no construction job in sight, Lapp says a one-time sideline has become the couple’s bread and butter.
This story is not uncommon in Direct Sales. In fact, direct sales companies are “seeing their sales forces rapidly expand as the nation’s unemployment rate soars to nearly 9% and those who lost jobs and nest eggs look for new ways to make money.”
“We’re recession-resistant in the sense that more people come to us during economic hard times for supplemental income or replacement of a lost job,” says Neil Offen, president of the Direct Selling Association, the trade group that represents the largest U.S. direct sales companies.
“Right now, our direct-selling opportunity is really the No. 1 product that we have to sell,” says Geralyn Breig, president of Avon North America.
The Nutritional Cleansing Company, Isagenix, based in Chandler, AZ says, “its sales force was up 30% in March from a year before.” “I truly believe this has readjusted people’s thinking,” says Kathy Coover, executive vice president and co-founder of Isagenix. “With this economy, people can’t take their jobs for granted anymore. They have to have another alternative … so if something does happen, this is their safety valve.”
To see the whole article, please go to http://www.usatoday.com/money/industries/retail/2009-05-13-direct-sales-jobs-recession-unemployment_N.htm
To learn more about Isagenix and Direct Sales please visit http://www.cleansemyself.com/
